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The three L’Étape Romania routes, developed by Tour de France specialists, have been established

 

Bucharest, 19 July 2022: The first edition of the L’Étape Romania by Tour de France competition, which will take place on 28 August in Bucharest, announces the three routes developed by specialists for all categories of competitors: The Race – 85 km, The Ride – 42 km and City Adventure – 14 km. They will pass through the emblematic points of Bucharest and will challenge amateur cyclists, not only those of performance, to live a legendary experience.

The vision behind the L’Étape by Tour de France concept, already present in over 20 countries, is to discover exciting destinations on two wheels while feeling like a cyclist on the Tour de France. Unlike the classic Tour de France, L’Étape is aimed at both experienced cyclists and amateurs from home and abroad who want to cycle and own either a mountain bike or a road bike.

The routes that competitors will enjoy are:

  • The CITY ADVENTURE race is 14 km long and is aimed at all amateurs, as well as children over 10 who choose this historic challenge. Participants will start in front of the Parliament Palace and will pass by city landmarks such as the National Museum of Romanian History, CEC Palace, Bucharest City Hall, Royal Palace.
  • The second largest route is THE RIDE, which is 42 km long and consists of a single loop, starting in the immediate vicinity of the Palace of Parliament. The route passes through important points and emblematic places in the capital, such as Bd. Unirii, National Arena, National Museum of Romanian History, CEC Palace, Bucharest City Hall, Royal Palace, Romanian Athenaeum, Victoria Palace, Triumphal Arch, National Museum of Natural History “Grigore Antipa”.
  • The longest route is THE RACE, which is 85 km long and consists of 2 loops THE RIDE.

Route maps are available here:

The Race 85 KM – https://romania.letapebytourdefrance.com/route/0

The Ride 42 KM – https://romania.letapebytourdefrance.com/route/1

City Adventure 14 KM – https://romania.letapebytourdefrance.com/route/2

Race highlights for participants:

  • The Sprint section is open to cyclists taking part in THE RACE – 85 km and THE RIDE – 42 km, and will be held over a stretch of several hundred metres, just after passing the Arc de Triomphe. This event will award the best male or female time the famous green T-shirt.
  • The winners of each race (male/female) will receive the famous yellow jersey in recognition of their performance.
  • The L’Étape Championship concept offers the opportunity for the top 3 overall finishers (male/female) in THE RACE to automatically qualify and receive free registration for L’Étape du Tour in France.
  • The L’Étape Reward programme grants any participant in one of the local events an exclusive registration period for L’Étape du Tour in France.
  • The best cyclist under 25 (male or female) will receive the famous white jersey as a proof of his or her skills.

“For the first edition of L’Étape Romania, we have developed three routes of varying difficulty, accessible to all cyclists, from the least trained to the most experienced. Thus, any cycling enthusiast will be able to experience the thrill of the Tour de France on the unique routes of Little Paris. It’s an unmissable opportunity to cycle through car-free Bucharest and discover the great boulevards or streets with history. We invite you to experience the joy of cycling at its best and to be together at this unique festival of Romanian cycling”, says Tudor Ștefan MOCUȚA, CEO MPG.

Supporters, tourists and enthusiasts of this sport will enjoy the atmosphere of the famous competition in Constitution Square, where the Race Village will be set up, including an open-air museum of this brand, warm-up area, food court, mechanical assistance for cyclists, massage area, awards area with stage and many interesting activities by sponsors and partners of the event.

More details about the global series of events and the local competition can be found on the official website romania.letapebytourdefrance.com. Those wishing to enter the race to put Romania on the L’Étape by Tour de France map can register in the REGISTRATION section until 24 August. Up-to-date information can be found on the profiles:

Facebook: https://www.facebook.com/letaperomania and

Instagram: https://www.instagram.com/letaperomania

The event is held in partnership with the Bucharest City Hall, the Department of Culture, Education, Tourism and PROEDUS. The institutional partners supporting the event are: the Ministry of Sport, the Romanian Cycling Federation, the Road Brigade and the French Embassy. The main partner of the event is CATENA and the official sponsors are: Saunier Duval and Hervis. The competition partners include CEGEKA, Gold Nutrition, RECICLAD’OR, Rematholding, CCIFER, Domeniile Panciu, Ana Are, World Class and RTPR. The official suppliers of the event are Protherm, Sanador, Perfect Tour, Drovie, Therapy for Movement, Black Cab, Fountain of Wonders, Nutribon, Bicycle Salon, Continental Hotels, Hama, Ursus Cooler, Julius Meinl, Cosmapp Global and WWF.

The media partners of the event are: VOYO, PRO ARENA & KISS FM, FREERIDER.RO & SENSOTV.

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About A.S.O

Thanks to the prestigious Tour de France, one of the most popular international sporting events in the world, prestigious classics such as Paris-Roubaix, Liège-Bastogne-Liège, Flèche Wallonne and Paris-Tours, as well as stage races such as Paris-Nice , Critérium du Dauphiné and Vuelta a España, A.S.O. is the world leader in the organisation of cycling races, with 100 days of competition each year. The globalisation of cycling is one of its major areas of development. With the Tour of Saudi Arabia, the Tour of Deutschland and the organisation of the Arctic Race of Norway, A.S.O. continues to contribute energetically to the growth of cycling as an example of sustainable transport for city centres.

About L’Étape by Tour de France

L’Étape by Tour de France is the world leader in mass participation cycling events, with events in 20 countries in 2022 and 26 global events. L’Étape by Tour de France offers amateur cyclists the opportunity to race or ride a stage of the Tour de France right at home. The Tour de France is the most recognised annual sporting event in the world and is a premium brand for cycling.

About MPG Romania

MPG Romania, founded in 1997, is a market leader and trendsetter in sports marketing and event management with the largest portfolio of amateur sports properties in Romania. The agency manages over 1,000 sports events per year, combining specialist know-how with unrivalled implementation, delivering experiences that bring people joy and customised solutions for local and global brands.

Details of the MPG can be found at: www.mpg.com.ro.

 

Media contacts:

WefflerMark – Elena Stoichiță

(+40) 727 165 712

elena.stoichiță@wefflermark.com

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