Reciclad’OR PPWR workshop at Antibiotice Iași: Regulation (EU) 2025/40 applied to real pharmaceutical packaging, with answers on the spot.
Category: Business
Sustainability Day: 9 years, 2 billion kg of packaging and a lesson from Brâncuși.
October 27 was not chosen at random. On the same day in 1938, the Endless Column was inaugurated in Târgu Jiu. Brâncuși did not build it in a single spectacular gesture, but from the same module, repeated, stacked one on top of another. On October 27, Sustainability Day, Reciclad’OR takes stock of nine years: over 2.07 billion kg of packaging managed together with 1,338 partner companies.
PPWR in Iași: Two days of hands-on work on real packaging, 45 specialists, 22 companies
On 6 and 7 October, Reciclad’OR returned to Iași with a new workshop on Regulation (EU) 2025/40 on packaging and packaging waste (PPWR), led by Marius Brînzea, Reciclad’OR’s Strategy Director. In the room: 45 participants from 22 partner companies, the people responsible for packaging in each organization.
Club Retail #14: where the FMCG industry talks partnership, face to face
Some events you attend for the presentations, others for the people. Club Retail, organised by Piața magazine, offers both. From 30 September to 2 October, at Hotel Alpin in Poiana Brașov, the 14th edition brought retailers, manufacturers, logistics providers and service suppliers to the same table.
What We Learned When We Asked the People Who Empty the Sorting Bins What They Think Happens to the Waste
Waste sorting seems simple when viewed from an office. On the ground, however, it is a completely different story.These are the people no one ever asks. They empty the sorting bins every day, on every shift, often without knowing why there are four different colours instead of just one.
Diana Cîtu, CEO Reciclad’OR, in Business Magazin: Leadership, Technology and the Future of Circular Economy
The waste management industry is undergoing accelerated transformation, with technology, regulation and market expectations evolving simultaneously. In this context, Business Magazin publishes in its 7–13 September 2026 issue an extensive interview with Diana Cîtu, CEO of Reciclad’OR. Diana Cîtu, Reciclad’OR: Company Profile Diana Cîtu leads one of the most active players in Romania’s extended producer..
Seven Questions, One Answer: PPWR Explained Live in Iași
On August 19th, the Misavan Trading headquarters in Iași turned, for a few hours, into the most practical classroom anyone working with packaging could ask for in 2026. Reciclad’OR, through workshop facilitator Marius Brînzea, Strategy Director, came in with a single strategic goal: to pull PPWR out of the “dense regulation, skimmed in a hurry”..
Over 100 companies in Romania are already using the Yvora platform for compliance with the European Packaging Regulation (PPWR)
The platform issues packaging sheets, technical documentation and declarations of conformity every day for more than 500 packaging codes, one week before the first requirements of Regulation (EU) 2025/40 become enforceable on 12 August. One week after the official launch on 29 July 2026, the Yvora platform (www.yvora.ro) is already used by over 100 companies..