{"id":51712,"date":"2025-03-21T14:36:32","date_gmt":"2025-03-21T12:36:32","guid":{"rendered":"https:\/\/reciclador.green\/business-breakfast-esg-editia-2-comunicare-csr-politici-de-mediu-in-companie\/"},"modified":"2025-03-21T14:41:57","modified_gmt":"2025-03-21T12:41:57","slug":"business-breakfast-esg-editia-2-comunicare-csr-politici-de-mediu-in-companie","status":"publish","type":"post","link":"https:\/\/reciclador.green\/en\/business-breakfast-esg-editia-2-comunicare-csr-politici-de-mediu-in-companie\/","title":{"rendered":"BUSINESS BREAKFAST ESG \u2013 EDI\u021aIA #2 \u201dCOMUNICARE CSR &#038; POLITICI DE MEDIU \u00ceN COMPANIE\u201d"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8irlryn-8fde5bc423828dc028ffce691c880699\">\n.avia-image-container.av-m8irlryn-8fde5bc423828dc028ffce691c880699 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m8irlryn-8fde5bc423828dc028ffce691c880699 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m8irlryn-8fde5bc423828dc028ffce691c880699 av-styling- avia-align-center  avia-builder-el-0  el_before_av_textblock  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-51706 avia-img-lazy-loading-not-51706 avia_image ' src=\"https:\/\/reciclador.green\/wp-content\/uploads\/2025\/03\/Business-Breakfast-ESG-2.jpg\" alt='' title='Business-Breakfast-ESG-2'  height=\"480\" width=\"806\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/reciclador.green\/wp-content\/uploads\/2025\/03\/Business-Breakfast-ESG-2.jpg 806w, https:\/\/reciclador.green\/wp-content\/uploads\/2025\/03\/Business-Breakfast-ESG-2-300x179.jpg 300w, https:\/\/reciclador.green\/wp-content\/uploads\/2025\/03\/Business-Breakfast-ESG-2-768x457.jpg 768w, https:\/\/reciclador.green\/wp-content\/uploads\/2025\/03\/Business-Breakfast-ESG-2-705x420.jpg 705w\" sizes=\"(max-width: 806px) 100vw, 806px\" \/><\/div><\/div><\/div>\n<section  class='av_textblock_section av-m8ir8i4d-478d178acb31283688412d5143233ab0 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3 data-start=\"55\" data-end=\"290\"><strong data-start=\"55\" data-end=\"94\">BUSINESS BREAKFAST ESG \u2013 EDITION #2<\/strong><br data-start=\"94\" data-end=\"97\" \/><strong data-start=\"97\" data-end=\"160\">&#8220;CSR COMMUNICATION &amp; ENVIRONMENTAL POLICIES IN THE COMPANY&#8221;<\/strong><\/h3>\n<h3 data-start=\"55\" data-end=\"290\">Greenwashing or real impact? How to communicate sustainability credibly and how to apply environmental policies in your company<\/h3>\n<p data-start=\"292\" data-end=\"563\"><strong data-start=\"292\" data-end=\"301\">When?<\/strong> April 14, 2025<br data-start=\"316\" data-end=\"319\" \/><strong data-start=\"319\" data-end=\"328\">Time?<\/strong> 10:30 AM \u2013 12:00 PM<br data-start=\"348\" data-end=\"351\" \/><strong data-start=\"351\" data-end=\"361\">Where?<\/strong> ALTRNTV, 18 Constantin Mille Street, 1st floor, Bucharest<br data-start=\"419\" data-end=\"422\" \/><strong data-start=\"422\" data-end=\"434\">Speaker:<\/strong> Adriana Calcan, PR &amp; CSR Manager, Reciclad\u2019OR<br data-start=\"480\" data-end=\"483\" \/><strong data-start=\"483\" data-end=\"493\">Topic:<\/strong> CSR Communication. Applying environmental policies within the company<\/p>\n<p data-start=\"565\" data-end=\"636\">A breakfast, an authentic conversation, and a new way of looking at CSR<\/p>\n<p data-start=\"638\" data-end=\"1026\">Sustainability isn\u2019t just about doing \u2014 it\u2019s also about communicating responsibly what we do. A well-designed ESG strategy can lose credibility if it&#8217;s not supported by a clear, authentic, and transparent message. In this edition of the Business Breakfast ESG, we focus on how companies can move from isolated initiatives to genuinely integrating sustainability into their core structure.<\/p>\n<p data-start=\"1028\" data-end=\"1076\">In a relaxed and dynamic setting, we\u2019ll explore:<\/p>\n<ul data-start=\"1077\" data-end=\"1419\">\n<li data-start=\"1077\" data-end=\"1187\"><strong data-start=\"1079\" data-end=\"1123\">Greenwashing vs. authentic communication<\/strong> \u2013 How can we tell marketing claims apart from real initiatives?<\/li>\n<li data-start=\"1188\" data-end=\"1310\"><strong data-start=\"1190\" data-end=\"1205\">Applied CSR<\/strong> \u2013 What environmental policies can be implemented in practice and how can they be effectively integrated?<\/li>\n<li data-start=\"1311\" data-end=\"1419\"><strong data-start=\"1313\" data-end=\"1340\">From strategy to action<\/strong> \u2013 How does clear communication help increase impact and engage internal teams?<\/li>\n<\/ul>\n<p data-start=\"1421\" data-end=\"1692\">An interactive session where theory is just the starting point!<br data-start=\"1484\" data-end=\"1487\" \/>This isn\u2019t a passive event \u2013 we\u2019ll run a practical activity designed to challenge participants, encourage active contribution, and help them understand how to go from strategy to real-world implementation.<\/p>\n<p data-start=\"1694\" data-end=\"2289\"><strong data-start=\"1694\" data-end=\"1715\">About the speaker<\/strong><br data-start=\"1715\" data-end=\"1718\" \/>Adriana Calcan is one of Romania\u2019s pioneers in environmental CSR, having developed and promoted education and awareness campaigns since 2008. With over 10 years of experience in television and an impressive portfolio of impactful events and campaigns, she has succeeded in creating a model for effective communication in sustainability. Her signature projects include <em data-start=\"2086\" data-end=\"2202\">L\u2019Etape Rom\u00e2nia by Tour de France, Green Talks, Bon Jovi, #StopPoluare, #StartReciclare, Parada Micilor Bicicli\u0219ti<\/em>, and many more, developed in collaboration with authorities and responsible companies.<\/p>\n<p data-start=\"2291\" data-end=\"2443\"><strong data-start=\"2291\" data-end=\"2347\">Only 20 spots available \u2013 registration is mandatory.<\/strong><br data-start=\"2347\" data-end=\"2350\" \/><strong data-start=\"2350\" data-end=\"2368\">Register here:<\/strong> <a href=\"https:\/\/forms.gle\/S1PDTNi1KgRut9BdA\" target=\"_new\" rel=\"noopener\" data-start=\"2369\" data-end=\"2443\">https:\/\/forms.gle\/S1PDTNi1KgRut9BdA<\/a><\/p>\n<p data-start=\"2445\" data-end=\"2601\">If you want to learn how to communicate sustainability authentically and how to integrate environmental policies into your company, this edition is for you.<\/p>\n<p data-start=\"2603\" data-end=\"2653\">You can find us online, on Instagram and LinkedIn.<\/p>\n<div class=\"single-article-body\"><\/div>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Sustainability isn\u2019t just about doing \u2014 it\u2019s also about communicating responsibly what we do. A well-designed ESG strategy can lose credibility if it&#8217;s not supported by a clear, authentic, and transparent message.<\/p>\n","protected":false},"author":2,"featured_media":51706,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[83,55],"tags":[],"class_list":["post-51712","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-homepage-en","category-media-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BUSINESS BREAKFAST ESG \u2013 EDI\u021aIA #2 \u201dCOMUNICARE CSR &amp; POLITICI DE MEDIU \u00ceN COMPANIE\u201d - Reciclad&#039;OR - Recicleaz\u0103 inteligent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/reciclador.green\/en\/business-breakfast-esg-editia-2-comunicare-csr-politici-de-mediu-in-companie\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BUSINESS BREAKFAST ESG \u2013 EDI\u021aIA #2 \u201dCOMUNICARE CSR &amp; POLITICI DE MEDIU \u00ceN COMPANIE\u201d - Reciclad&#039;OR - Recicleaz\u0103 inteligent\" \/>\n<meta property=\"og:description\" content=\"Sustainability isn\u2019t just about doing \u2014 it\u2019s also about communicating responsibly what we do. 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